Governmentality and marketing system failure : the case of stubble burning and climate change in neoliberal India
| Year of publication: |
2025
|
|---|---|
| Authors: | Jagadale, Sujit Raghunathrao ; Shaikh, Javed M. |
| Published in: |
Journal of macromarketing. - Thousand Oaks, Calif. : Sage, ISSN 1552-6534, ZDB-ID 2068181-1. - Vol. 45.2025, 2, p. 318-336
|
| Subject: | climate change | circular economy | stubble burning | marketing system failure | sustainable development goals | Indian agriculture | subsistence farmers | climate crisis | air pollution | marketing | Indien | India | Klimawandel | Climate change | Landwirtschaft | Agriculture | Luftverschmutzung | Air pollution | Nachhaltige Entwicklung | Sustainable development | Subsistenzwirtschaft | Subsistence economy | Kreislaufwirtschaft | Recycling |
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