Green product pricing with non-green product reference
Zhaofu Hong, Hao Wang, Yugang Yu
| Year of publication: |
July 2018
|
|---|---|
| Authors: | Hong, Zhaofu ; Wang, Hao ; Yu, Yugang |
| Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 115.2018, p. 1-15
|
| Subject: | Stainability | Green product pricing | Product reference | Consumer environmental awareness | Sustainable supply chain management | Öko-Produkt | Sustainable product | Lieferkette | Supply chain | Umweltbewusstsein | Environmental consciousness | Nachhaltigkeit | Sustainability | Konsumentenverhalten | Consumer behaviour | Umweltmanagement | Environmental management | Preismanagement | Pricing strategy | Öko-Marketing | Green marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tre.2018.03.013 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011884075