Growing through copying: the negative consequences of innovation on franchise network growth
Year of publication: |
2009
|
---|---|
Authors: | Szulanski, G. |
Published in: |
Strategic Direction. - Emerald Group Publishing Limited, ISSN 1758-8588, ZDB-ID 2089990-7. - Vol. 25.2009, 6
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Case studies | Franchising | Organizations | Research and development | Retailing | United States of America |
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