Grundlagen der Medienwirtschaft : Algorithmen und Medienmanagement
Christoph Zydorek
| Year of publication: |
[2018]
|
|---|---|
| Authors: | Zydorek, Christoph |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Automated Journalism | Newsbot | Demand Driven Content Production | Medienökonomik | Media economics | Medienmanagement | Media management | Computerunterstützung | Computerized method | Beziehungsmarketing | Relationship marketing | Content Management | Content management | Personalisierung | Personalization | Vertriebs-Informationssystem | Sales information system | Medienwirtschaft | Management |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | XII, 173 Seiten 50 Illustrationen 24 cm x 16.8 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| Notes: | 201802 |
| ISBN: | 3-658-15251-6 ; 978-3-658-15251-2 ; 978-3-658-15252-9 |
| Other identifiers: | 10.1007/978-3-658-15252-9 [DOI] |
| Classification: | Kommunikationswissenschaft: Sonstiges |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011776876