Hallucination or vision? : establishing reliability and validity of AI-based qualitative analysis of the unified model of activism in the Scottish independence Twitter debate
Year of publication: |
2025
|
---|---|
Authors: | Diers-Lawson, Audra ; Lawson, Stuart J. |
Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1758-6046, ZDB-ID 2029376-8. - Vol. 30.2025, 1, p. 162-183
|
Subject: | AI | LLM | NLP | Qualitative research | RAG | Scottish independence | Twitter | Unified model of activism |
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