Extent: | XIV, 836 S. Ill., graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors ; Handbuch ; Handbook |
Language: | German |
Notes: | Literaturangaben Enth. 38 Beitr. |
ISBN: | 3-409-12285-0 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001732374