Handling consumer messages on social networking sites : customer service or privacy infringement?
Joris Demmers, Willemijn M. van Dolen, and Jesse W.J. Weltevreden
| Year of publication: |
2018
|
|---|---|
| Authors: | Demmers, Joris ; Dolen, Willemijn M. van ; Weltevreden, Jesse W. J. |
| Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 22.2018, 1, p. 8-35
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| Subject: | Consumer complaints | consumer messages | customer service | eWOM | online privacy | online service | SNS | social network sites | Social Web | Social web | Kundenservice | Customer service | Konsumentenverhalten | Consumer behaviour | Datenschutz | Data protection | Virales Marketing | Viral marketing | Beschwerdemanagement | Complaint management | Online-Marketing | Internet marketing | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10864415.2018.1396110 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011848488