Hermann Simon on Marketing: An Interview by Reinhard Hünerberg, with Commentaries
| Publisher: |
Universität <Kassel> / Fb07 / Fachgebiet Marketing |
|---|---|
| Subject: | Internet | Marketingkonzept | Preisstruktur | Rate structure |
| Extent: | 168960 bytes 17 p. application/pdf |
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| Series: | European Marketing Journal ; 19 (2001) No. 5, pp. 472-480 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Terms and pricing policy ; Export marketing ; Individual Working Papers, Preprints ; Global Resources |
| Source: | USB Cologne (business full texts) |
Persistent link: https://www.econbiz.de/10005855795