Hierarchical Bayesian conjoint models incorporating measurement uncertainty
John C. Liechty; Duncan K. H. Fong; Eelko K. R. E. Huizingh; Arnaud De Bruyn
| Year of publication: |
2008
|
|---|---|
| Authors: | Liechty, John C. ; Fong, Duncan K. H. ; Huizingh, Eelko ; De Bruyn, Arnaud |
| Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 19.2008, 2, p. 141-155
|
| Subject: | Conjoint-Analyse | Conjoint analysis | Bayes-Statistik | Bayesian inference | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003703940