Hitting it out of the park with park personality : scale development and validation
Year of publication: |
2024
|
---|---|
Authors: | Quintal, Vanessa ; Sung, Billy ; Liu, Matthew Tingchi ; Duong, Chien |
Published in: |
Journal of destination marketing & management : JDMM. - Amsterdam [u.a.] : Elsevier, ISSN 2212-5752, ZDB-ID 2694406-6. - Vol. 31.2024, Art.-No. 100869, p. 1-9
|
Subject: | National parks | Best-worst scaling | Park marketing | Park personality | Scale development | Urban parks | Naturschutzgebiet | Nature reserve | Parken | Parking | Technologiepark | Technology park | Städtischer Freiraum | Urban open space |
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