How can coffee shops draw customers back after COVID-19? : the influence of psychological distance on coffee versus tea preference
Ori Grossman, Matti Rachamim
| Year of publication: |
2024
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|---|---|
| Authors: | Grossman, Ori ; Rachamim, Matti |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 172.2024, Art.-No. 114431, p. 1-15
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| Subject: | Coffee | Consumer preferences | Psychological distance | Tea | Konsumentenverhalten | Consumer behaviour | Kaffee | Coronavirus | Tee | Kaffeesektor | Coffee sector | Kaffeeanbau | Coffee farming | Kaffeemarkt | Coffee market | Konsumentenpräferenzen | Teeanbau | Tea plantation |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2023.114431 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014547391