How can the lean startup approach improve the innovation process of established companies? : an experimental approach
| Year of publication: |
2021
|
|---|---|
| Authors: | Scheuenstuhl, Felix ; Bican, Peter ; Brem, Alexander |
| Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 25.2021, 3, p. 2150029-1-2150029-38
|
| Subject: | Lean startup | minimum viable product | innovation management | innovation process | innovation success | Innovationsmanagement | Innovation management | Innovation | Unternehmensgründung | Business start-up | Lean Management | Lean management | Lean Production | Lean production | Deutschland | Germany | Erfolgsfaktor | Success factor | Produktentwicklung | New product development |
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