How consumer involvement influences consumption-elicited emotions and satisfaction
Cristina Calvo-Porral, Agustín Ruiz-Vega, Jean-Pierre Lévy-Mangin
| Year of publication: |
2021
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|---|---|
| Authors: | Calvo-Porral, Cristina ; Ruiz Vega, Agustín V. ; Lévy Mangin, Jean-Pierre |
| Published in: |
International journal of market research. - Thousand Oaks, CA : Sage Publishing, ISSN 2515-2173, ZDB-ID 2066720-6. - Vol. 63.2021, 2, p. 251-267
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| Subject: | consumer behavior | emotions | involvement | products | Konsumentenverhalten | Consumer behaviour | Emotion | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1470785319838747 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012492771