How digital startups use competitive intelligence to pivot
Year of publication: |
2022
|
---|---|
Authors: | Sadeghiani, Ayoob ; Shokouhyar, Sajjad ; Ahmadi, Sadra |
Published in: |
Digital business. - [Amsterdam] : Elsevier B.V., ISSN 2666-9544, ZDB-ID 3064629-7. - Vol. 2.2022, 2, Art.-No. 100034, p. 1-15
|
Subject: | Competitive intelligence | Lean startup | Business model pivoting | Position-build-measure-learn loop | Cognition as a service | Geschäftsmodell | Business model | Wettbewerbsanalyse | Competitive analysis | Unternehmensgründung | Business start-up | Kognition | Cognition | Strategisches Management | Strategic management | Lean Management | Lean management |
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