How do consumers react to company moral transgressions? : the role of power distance belief and empathy for victims
Year of publication: |
2021
|
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Authors: | Xu, Haiyue ; Bolton, Lisa E. ; Winterich, Karen Page |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary journal. - Oxford : Oxford Univ. Press, ISSN 1537-5277, ZDB-ID 2063374-9. - Vol. 48.2021, 1, p. 77-101
|
Subject: | company moral transgression | power distance belief | empathy | moralemotions | victim salience | crisis response strategy | Emotion | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Corporate Social Responsibility | Corporate social responsibility |
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