How do customers respond to external store environment? : analyzing the new luxury segment
Francesco Raggiotto, Michela C. Mason, Andrea Moretti and Adriano Paggiaro
| Year of publication: |
2023
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|---|---|
| Authors: | Raggiotto, Francesco ; Mason, Michela C. ; Moretti, Andrea ; Paggiaro, Adriano |
| Published in: |
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2163-9167, ZDB-ID 2659000-1. - Vol. 33.2023, 3, p. 332-348
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| Subject: | consumer emotions | external store environment | New luxury | servicescape | environmental psychology | Konsumentenverhalten | Consumer behaviour | Luxusgüter | Luxury goods | Ladengestaltung | Store design | Emotion | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/21639159.2020.1808846 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014319610