How does green innovation affect supplier-customer relationships? : a study on customer and relationship contingencies
Xinchun Wang, Yanhui Zhao, Limin Hou
| Year of publication: |
2020
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| Authors: | Wang, Xinchun ; Zhao, Yanhui ; Hou, Limin |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 90.2020, p. 170-180
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| Subject: | Green innovation | Customer participation | Customer risk aversion | Relational embeddedness | Product criticality | Relational performance | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Innovation | Konsumentenverhalten | Consumer behaviour | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Öko-Produkt | Sustainable product | Unternehmenserfolg | Firm performance | Unternehmensnetzwerk | Business network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2020.07.008 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012322022