How does sales force automation influence relationship quality and performance? : the mediating roles of learning and selling behaviors
Year of publication: |
2010
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Authors: | Park, Jeong Eun ; Kim, Juyoung ; Dubinsky, Alan J. ; Lee, Hyunju |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 39.2010, 7, p. 1128-1138
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Subject: | Verkaufspersonal | Salespeople | B-to-B-Marketing | Business-to-business marketing | Vertriebs-Informationssystem | Sales information system | Lernen | Learning | Arbeitsproduktivität | Labour productivity | Südkorea | South Korea |
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