How e-tailing attributes affect perceived quality : the potential impact of customer demographics and online behaviors
| Year of publication: |
2016
|
|---|---|
| Authors: | Tamimi, Nabil ; Sebastianelli, Rose |
| Published in: |
The TQM journal : the international review of organizational improvement. - Bingley : Emerald Group Publishing Limited, ISSN 1754-2731, ZDB-ID 2409387-7. - Vol. 28.2016, 4, p. 547-560
|
| Subject: | Online reviews | Demographics | Conjoint analysis | Online purchasing | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Conjoint-Analyse | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing | Virales Marketing | Viral marketing | Beziehungsmarketing | Relationship marketing | Social Web | Social web | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Marktforschung | Market research | Produktqualität | Product quality |
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