How elephants learn the new dance when headquarters changes the music: three case studies on innovation strategy change
Serdar S. Durmuşoğlu, Regina C. McNally, Roger J. Calantone and Nukhet Harmancioglu
| Year of publication: |
2008
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|---|---|
| Authors: | Durmuşoğlu, Serdar S. ; McNally, Regina C. ; Calantone, Roger J. ; Harmancioglu, Nukhet |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 25.2008, 4, p. 386-403
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| Subject: | Großunternehmen | Large firm | Innovationsmanagement | Innovation management | Dezentrale Organisation | Decentralized organization |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003731214