How knowledge spillover entrepreneurship influences the adoption of social media and customer relationship management
| Year of publication: |
2025
|
|---|---|
| Authors: | Qalati, Sikandar Ali ; Tajeddini, Kayhan ; Gamage, Thilini Chathurika |
| Published in: |
Knowledge and process management : the journal of corporate transformation ; the official journal of the Institute of Business Process Re-engineering. - Chichester : Wiley, ISSN 1099-1441, ZDB-ID 2021210-0. - Vol. 32.2025, 1, p. 3-15
|
| Subject: | customer relationship management | entrepreneurial orientation | environmental turbulence | knowledge spillover | knowledge-based view | social media | Social Web | Social web | Beziehungsmarketing | Relationship marketing | Wissenstransfer | Knowledge transfer | Entrepreneurship | Entrepreneurship approach | Wissensmanagement | Knowledge management |
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