How market orientation affects open innovation? : exploring the role of information and communication technology capability
Miaomiao Yin and Jiying Li
| Year of publication: |
2024
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|---|---|
| Authors: | Yin, Miaomiao ; Li, Jiying |
| Published in: |
European journal of innovation management. - Bingley : Emerald, ISSN 1758-7115, ZDB-ID 2028189-4. - Vol. 27.2024, 6, p. 1885-1911
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| Subject: | ICT capability | Proactive market orientation | Responsive market orientation | Selling | Sourcing | Informationstechnik | Information technology | Marketingmanagement | Marketing management | Innovationsmanagement | Innovation management | Unternehmenserfolg | Firm performance | Open Innovation | Open innovation | IKT-Sektor | ICT industry | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJIM-08-2022-0401 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015396752