How much is a reduction of your customers' wait worth? : an empirical study of the fast-food drive-thru industry based on structural estimation methods
Gad Allon; Awi Federgruen; Margaret Pierson
| Year of publication: |
2011
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|---|---|
| Authors: | Allon, Gad ; Federgruen, Awi ; Pierson, Margaret |
| Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 13.2011, 4, p. 489-507
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| Subject: | Schätztheorie | Estimation theory | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009388133