How product managers use senseshaping to drive the front-end of digital product innovation
Year of publication: |
2022
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Authors: | Nagaraj, Varun |
Published in: |
Research-technology management : RTM. - Abingdon : Routledge, ISSN 1930-0166, ZDB-ID 2082426-9. - Vol. 65.2022, 2, p. 29-40
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Subject: | Digital product innovation | Product management | Product manager | Sensemaking-sensegiving | Senseshaping | Produktentwicklung | New product development | Produktmanagement | Innovationsmanagement | Innovation management | Digitale Güter | Digital goods | Innovation | Digitalisierung | Digitization |
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