How recommendation affects customer search : a field experiment
Zhe Yuan, AJ Yuan Chen, Yitong Wang, Tianshu Sun
| Year of publication: |
2025
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|---|---|
| Authors: | Yuan, Zhe ; Chen, AJ Yuan ; Wang, Yitong ; Sun, Tianshu |
| Published in: |
Information systems research : ISR. - Linthicum, Md. : INFORMS, ISSN 1526-5536, ZDB-ID 2027203-0. - Vol. 36.2025, 1, p. 84-106
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| Subject: | channel complementarity | channel substitution | data regulations | e-commerce | field experiment | personalization | recommendation | recommendation system | search | Personalisierung | Personalization | Electronic Commerce | E-commerce | Feldforschung | Field research | Vertriebsweg | Distribution channel | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Experiment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/isre.2022.0294 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015434864