How relationship norms and task complexity affect consumer perceptions of quality in crowdsourcing
Year of publication: |
2024
|
---|---|
Authors: | Shuqair, Saleh ; Herter, Márcia Maurer ; Pinto, Diego Costa ; Mattila, Anna S. |
Subject: | company-generated innovation | competence | crowdsourcing | innovation ability | product complexity | relationship norms | Crowdsourcing | Innovation | Konsumentenverhalten | Consumer behaviour | Innovationsmanagement | Innovation management | Produktentwicklung | New product development |
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