How to infuse mobile technologies in frontline service encounters? : an experimental analysis of customer perceptions of service competence
| Year of publication: |
2024
|
|---|---|
| Authors: | Röding, Tobias ; Wagner, Gerhard ; Steinmann, Sascha ; Mennekes, Theresia ; Schramm-Klein, Hanna |
| Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 1466-4402, ZDB-ID 1481049-9. - Vol. 34.2024, 2, p. 183-200
|
| Subject: | customer touchpoint | PoS Retailing | service competence of the frontline employee | social interaction theor | technology-infused service encounter | Kundenzufriedenheit | Customer satisfaction | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade | Soziale Beziehungen | Social relations | Mobilkommunikation | Mobile communications | Verkaufspersonal | Salespeople | Dienstleistungssektor | Service industry | Dienstleistungsmanagement | Service management |
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