How to reach technological early adopters? : an empirical analysis of early adopters' internet usage behavior in Germany
Riccardo Reith, Maximilian Fischer and Bettina Lis
| Year of publication: |
2020
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|---|---|
| Authors: | Reith, Riccardo Emanuel Albert ; Fischer, Maximilian ; Lis, Bettina |
| Published in: |
International journal of innovation and technology management. - Singapore [u.a.] : World Scientific Publishing, ISSN 0219-8770, ZDB-ID 2225555-2. - Vol. 17.2020, 2, p. 2050010-1-2050010-24
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| Subject: | Early adopters | innovators | Internet usage behavior | Innovationsakzeptanz | Innovation adoption | Innovationsdiffusion | Innovation diffusion | Deutschland | Germany | Konsumentenverhalten | Consumer behaviour | Internet | Internetnutzung | Internet usage | Electronic Commerce | E-commerce |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1142/S0219877020500108 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012296031