How to use analogies for creative business modelling
Ryan Rumble and Niall Anthony Minto
| Year of publication: |
2017
|
|---|---|
| Authors: | Rumble, Ryan ; Minto, Niall Anthony |
| Published in: |
Journal of business strategy. - Bingley : Emerald, ISSN 0275-6668, ZDB-ID 605131-5. - Vol. 38.2017, 2, p. 76-82
|
| Subject: | Business model | Creativity | Design | Interpretation | Attention | Tool | Analogy | Kreativität | Geschäftsmodell | Strategisches Management | Strategic management | Produktgestaltung | Product design |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBS-09-2016-0091 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011691632