IBM and Apple Computer Alliance (C)
| Year of publication: |
[2015]
|
|---|---|
| Authors: | Spekman, Robert E. |
| Other Persons: | Crowder, Lane (contributor) ; Paddack, Katarina (contributor) |
| Publisher: |
[2015]: [S.l.] : SSRN |
| Subject: | Strategische Allianz | Strategic alliance | Computerindustrie | Computer industry | Elektronikindustrie | Electronics industry | Computer | Apfel | Apple |
| Description of contents: |
The C case examines Apple Computer's history and looks at the alliance from its viewpoint. See also the A (UVA-M-0509), B (UVA-M-0510), and D (UVA-M-0512) cases
|
| Extent: | 1 Online-Ressource (13 p) |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | In: , Vol. , pp. 1-15 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012750544