Identification of key drivers to shopping malls : a case of Indore City
Sunil Kumar, Ruchi Jain Garg, Chand Prakash Saini
| Year of publication: |
2021
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|---|---|
| Authors: | Kumar, Sunil ; Garg, Ruchi Jain ; Saini, Chand Prakash |
| Published in: |
International journal of Indian culture and business management : IJICBM. - Genève : Inderscience Enterprises, ISSN 1753-0814, ZDB-ID 2439496-8. - Vol. 23.2021, 3, p. 383-393
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| Subject: | shopping malls | consumer's visit | entertainment | variety and visual merchandising | discount | ambiance | social status | Einkaufszentrum | Shopping center | Konsumentenverhalten | Consumer behaviour | Sozialer Status | Social status | Verkaufsförderung | Sales promotion |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJICBM.2021.116146 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012598729