Identification of lead user characteristics driving the quality of service innovation ideas
Year of publication: |
2012
|
---|---|
Authors: | Schuhmacher, Monika C. ; Kuester, Sabine |
Published in: |
Creativity and innovation management. - Oxford [u.a.] : Willey-Blackwell, ISSN 0963-1690, ZDB-ID 1151216-7. - Vol. 21.2012, 4, p. 427-442
|
Subject: | Lead user | Innovationsmanagement | Innovation management | Kundenintegration | Customer integration | Dienstleistungsmanagement | Service management | Digitale Güter | Digital goods | Fußball | Football |
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