Identifying and improving customer preferences of frozen tuna for the export market
Elia Oey, Pande Putu Maharani Puspitasari, Fransiska Fransiska and Johanes Ronaldy Polla
| Year of publication: |
2023
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|---|---|
| Authors: | Oey, Elia ; Puspitasari, Pande Putu Maharani ; Fransiska, Fransiska ; Polla, Johanes Ronaldy |
| Published in: |
International journal of productivity and quality management : IJPQM. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-6482, ZDB-ID 2232968-7. - Vol. 39.2023, 4, p. 512-535
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| Subject: | customer attributes | frozen tuna | QFD | quality function deployment | simultaneous importance performance analysis | SIPA | TunaQual | Qualitätsmanagement | Quality management | Beziehungsmarketing | Relationship marketing | Seefische | Saltwater fish | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJPQM.2023.132831 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014364126