Identifying competitors through comparative relation mining of online reviews in the restaurant industry
Year of publication: |
April 2018
|
---|---|
Authors: | Gao, Song ; Tang, Ou ; Wang, Hongwei ; Yin, Pei |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 71.2018, p. 19-32
|
Subject: | Competitor identification | Service improvement strategy | Competitive analysis | Aspects-comparison relation mining | Online review | Restaurant industry | Gastronomie | Bergbau | Mining | Virales Marketing | Viral marketing | Dienstleistungsqualität | Service quality | Wettbewerbsanalyse | Online-Handel | Online retailing | Wettbewerbsstrategie | Competitive strategy |
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