Identifying restaurant satisfiers and dissatisfiers : suggestions from online reviews
Year of publication: |
July 2018
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Authors: | Bilgihan, Anil ; Seo, Soobin ; Choi, Jihee |
Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 27.2018, 5, p. 601-625
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Subject: | Online reviews | word-of-mouth (WOM) | restaurant industry | service satisfiers | service performance | data mining | Gastronomie | Restaurant industry | Virales Marketing | Viral marketing | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Data Mining | Data mining | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Zusammenfassung in chinesischer Sprache |
Other identifiers: | 10.1080/19368623.2018.1396275 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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