Ignition of new product diffusion in entrepreneurship : an agent-based approach
Year of publication: |
Mär 2018
|
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Authors: | Shim, Jaehu ; Bliemel, Martin |
Subject: | ignition of new product diffusion | generative emergence | complexity science | agent-based modeling and simulation | word-of-mouth | Agentenbasierte Modellierung | Agent-based modeling | Innovationsdiffusion | Innovation diffusion | Produktentwicklung | New product development | Simulation | Innovation | Komplexe Systeme | Complex systems | Virales Marketing | Viral marketing |
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