Imminent entry and the transition to multimarket rivalry in a laboratory setting
Year of publication: |
2016
|
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Authors: | Mason, Charles F. ; Phillips, Owen R. |
Published in: |
Journal of economics & management strategy : JEMS. - Malden, Mass. [u.a.] : Blackwell, ISSN 1058-6407, ZDB-ID 1123863-X. - Vol. 25.2016, 4, p. 1018-1039
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Subject: | Markteintritt | Market entry | Testmarkt | Test market | Wettbewerb | Competition |
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