Impact of marketer's influnce strategie on distribution channel partners : a comparison among distribution channel partners
Kaushik Mandal and Kaushick Roy
| Year of publication: |
2012
|
|---|---|
| Authors: | Mandal, Kaushik ; Roy, Kaushick |
| Published in: |
South Asian journal of management : SAJM. - Hyderabad : AMDISA, ISSN 0971-5428, ZDB-ID 2446149-0. - Vol. 19.2012, 1, p. 82-123
|
| Subject: | Vertriebsweg | Distribution channel |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009550741