Impact of materialism on tourists' green purchase behavior : extended norm activation model perspective
Anand Jhawar, Prashant Kumar and Duraipandian Israel
| Year of publication: |
2024
|
|---|---|
| Authors: | Jhawar, Anand ; Kumar, Prashant ; Israel, Duraipandian |
| Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 30.2024, 4, p. 841-855
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| Subject: | Materialism | moral norms | norm activation model | tourists' green purchase | Soziale Norm | Social norm | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Öko-Produkt | Sustainable product | Umweltbewusstsein | Environmental consciousness |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/13567667231178328 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015159469