Impact of perceived CSR practices on customers loyalty : the mediating role of reputation and customer satisfaction
Mehnaz, Jiahua Jin, Azhar Hussain, Muhammad Akib Warraich, Abdul Waheed
| Year of publication: |
2024
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|---|---|
| Authors: | Mehnaz ; Jin, Jiahua ; Hussain, Azhar ; Warraich, Muhammad Akib ; Waheed, Abdul |
| Published in: |
Corporate social responsibility and environmental management. - Chichester : Wiley, ISSN 1535-3966, ZDB-ID 2083715-X. - Vol. 31.2024, 5, p. 3724-3734
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| Subject: | bank reputation | brand satisfaction | corporate social responsibility | customer loyalty | customer's satisfaction | Kundenzufriedenheit | Customer satisfaction | Corporate Social Responsibility | Corporate social responsibility | Beziehungsmarketing | Relationship marketing | Firmenimage | Corporate reputation | Reputation | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/csr.2762 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015099164