Impact of return policies on the buying behaviour of the customers in e-commerce industry : a study from emerging economy
Year of publication: |
2023
|
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Authors: | Chitkara, Saloni ; Nasim, Saboohi ; Routray, Susmi |
Published in: |
International journal of process management and benchmarking : IJPMB. - Genève : Inderscience Enterprises, ISSN 1741-816X, ZDB-ID 2205246-X. - Vol. 15.2023, 3, p. 421-434
|
Subject: | e-commerce | e-tailers | return policies | online shopping | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Schwellenländer | Emerging economies |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.1504/IJPMB.2023.134152 [DOI] 10.1504/IJPMB.2022.10051841 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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