Impacts of perceived country image, institution image and self-image on students' intention to study abroad : a study in Hanoi, Vietnam
Year of publication: |
2020
|
---|---|
Authors: | Bình Nghiêm-Phú ; Thành Hưng Nguyễn |
Subject: | Country image | developing country | higher education | institution image | self-image | Studierende | Students | Vietnam | Viet Nam | Herkunftsbezeichnung | Designation of origin | Hochschule | Higher education institution | Markenimage | Brand image | Studium | University education | Konsumentenverhalten | Consumer behaviour | Internationales Marketing | International marketing | Firmenimage | Corporate reputation |
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