Impacts of supply chain integration on product- and service-oriented mass customisation capability : the role of customer need
Year of publication: |
2023
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Authors: | Yang, Qian ; Geng, Ruoqi ; Feng, Taiwen ; Li, Tianxiong |
Published in: |
International journal of physical distribution and logistics management. - Bingley : Emerald, ISSN 1758-664X, ZDB-ID 2032079-6. - Vol. 53.2023, 3, p. 354-377
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Subject: | Customer need | Mass customisation capability | Moderating effect | Supply chain integration | Lieferkette | Supply chain | Mass Customization | Mass customization | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Kundenintegration | Customer integration |
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