Implementing CRM in nursing homes : the effects of resident satisfaction
Mai-Ling Wang
| Year of publication: |
2013
|
|---|---|
| Authors: | Wang, Mai-ling |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 1216397-1. - Vol. 23.2013, 5, p. 388-409
|
| Subject: | Consumer relationship management | Service quality | Physical environment quality | Interaction quality | Resident satisfaction | Nursing home | Customer services quality | Nursing homes | Dienstleistungsqualität | Pflegeheim | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Krankenhaus | Hospital | Häusliche Pflege | Domestic care | Pflegeberufe | Nursing profession | Kundenservice | Customer service | Qualitätsmanagement | Quality management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009792542