Improving base-of-the-pyramid consumer welfare through mobile technology services
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The interplay of digital technologies and the open innovation process : benefits and challenges
Barlatier, Pierre-Jean, (2020)
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Verhoef, Peter C., (2017)
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The 2012 London Olympics : innovations in ICT and social media marketing
Santomier, James Philip, (2016)
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A measure of medical tourism destination brand equity
Das, Gopal, (2016)
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A measure of medical tourism destination brand equity
Das, Gopal, (2016)
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When others show off my brand : self-brand association and conspicuous consumption
Li, Jie, (2019)
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