Improving profits by bundling vertically differentiated products
Dorothée Honhon, Xiajun Amy Pan
| Year of publication: |
August 2017
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|---|---|
| Authors: | Honhon, Dorothée ; Pan, Xiajun Amy |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 26.2017, 8, p. 1481-1497
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| Subject: | vertical differentiation | bundling | pricing | assortment | Produktdifferenzierung | Product differentiation | Leistungsbündel | Bundling strategy | Preismanagement | Pricing strategy | Duopol | Duopoly | Produktqualität | Product quality | Vertikale Integration | Vertical integration | Theorie | Theory | Preisdifferenzierung | Price discrimination | Monopol | Monopoly | Preiswettbewerb | Price competition |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/poms.12686 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011747300