Improving the house of quality with maximum difference scaling
Michael S. Garver
| Year of publication: |
2012
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|---|---|
| Authors: | Garver, Michael S. |
| Published in: |
International journal of quality & reliability management. - Bingley : Emerald Group Publishing Limited, ISSN 0265-671X, ZDB-ID 51787-2. - Vol. 29.2012, 5, p. 576-594
|
| Subject: | Qualitätsmanagement | Quality management | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009570877