Improving the prerequisites for customer satisfaction and performance : a study of policy deployment in a global truck company
Year of publication: |
2010
|
---|---|
Authors: | Edvardsson, Bo ; Gustafsson, Anders ; Roos, Lars-Uno |
Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-669X, ZDB-ID 2473962-5. - Vol. 2.2010, 2, p. 239-258
|
Subject: | Multinationales Unternehmen | Transnational corporation | Schwedisch | Swedish | Nutzfahrzeugindustrie | Commercial vehicle industry | Qualitätsmanagement | Quality management | Kundenzufriedenheit | Customer satisfaction | USA | United States |
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