Extent:
XXIII, 310 Seiten
Illustrationen
21 cm x 14.8 cm, 442 g
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Dissertation, Westfälische Wilhelms-Universität Münster, 2015
Notes:
201510
ISBN: 3-658-11530-0 ; 978-3-658-11530-2 ; 978-3-658-11531-9
Other identifiers:
10.1007/978-3-658-11531-9 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011407617