Indian and US consumer purchase intentions of cloud computing services
Year of publication: |
2014
|
---|---|
Authors: | Ratten, Vanessa |
Published in: |
Journal of Indian business research. - Bingley : Emerald, ISSN 1755-4195, ZDB-ID 2473958-3. - Vol. 6.2014, 2, p. 170-188
|
Subject: | Marketing | Security | India | Ethics | Privacy | Cloud computing | Purchase intentions | Ethical adoption behaviour | Technological innovations | Internet-related applications | Ethical self-efficacy | Consumer innovation | Indien | Cloud Computing | Konsumentenverhalten | Consumer behaviour | Datenschutz | Data protection | Innovationsakzeptanz | Innovation adoption | Ethik | Innovation | Internet | Innovationsdiffusion | Innovation diffusion | Wirtschaftsethik | Economic ethics | Datensicherheit | Data security | Unternehmensethik | Business ethics |
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